Catherine  Smith
Marketing and Communication Coordinator, Brock School of Business
Advancement and Marketing
Marketing and Communication
289B Cooney Hall
csmith63@samford.edu
205-726-4945

Catherine graduated from Samford University in 2022 with a BS in Marketing and a concentration in Professional Sales from the Brock School of Business. During and after her time at Samford, she gained valuable experiences in various industries through internships and full-time opportunities. From digital advertising to implementing new higher education marketing strategies, she brings a personable and creative mindset that allows for effective, new ideas to come to fruition in the workplace. With a knack for creativity, she has also used her skills to help create re-messaging strategies, use consistent branding to promote campaigns, and design digital and print pieces for companies.

Before joining the Marketing and Advancement team at Samford, Catherine previously served as Enrollment Communications Coordinator in Samford University’s Enrollment Management Office, helping achieve record-breaking enrollment for the 16th consecutive year. She has continued to learn a wide range of skills including graphic design, email and text marketing, social media marketing, project management, and relationship building with other departments on campus. Working at her alma mater has inspired her to continue her education at Samford, as she is currently enrolled in Samford’s MBA program and is expected to graduate in Spring 2026.

Degrees and Certifications

  • BS in Marketing and concentration in Professional Sales, Samford University, 2022