Published on October 27, 2025 by Catherine Smith  

Natalie Brooks, a sophomore entrepreneurship and Spanish double major, is the owner of Brooks Paper Company. Brooks combines her love for storytelling and design to create mixed media picture books that inspire creativity and connection for readers of all ages. 

What is the story of your company? How did it start? 
I officially started Brooks Paper Company in the spring of 2025. I knew that I wanted to start my own business for years but was unsure what I wanted it to look like. I have always loved paper store products (journals, cards, books, etc.) and have been trying to pinpoint my exact passion. Mixed media picture books allow me to use my wide range of interests while staying focused on a single project. 

Why did you want to join Samford Startup? 
I wanted to join Samford Startup for access to the on-campus workspace, the mentorship opportunities and to work alongside fellow entrepreneurial peers.

How has the Samford Startup program supported your business? 
Although this is my first year being involved with the program, I have already been blessed by the intentionality of both Dr. Mazzei and the other student entrepreneurs. Learning from those a few (or many) steps ahead of me has been very beneficial and encouraging as I start my business. 

What has been the most challenging part of launching your business? How did you overcome this? 
The most challenging part of launching Brooks Paper Company was taking the steps to turn my business from an idea or dream into a reality. For so long I was stuck in the “I’ll wait until I’ve perfected it” phase and kept waiting for it to magically happen. I learned that sometimes you just need to start, even when you don’t feel quite ready, because you can’t improve something that doesn’t exist. You have to start somewhere. 

How has the Samford Startup program helped you grow professionally? 
As a college student, I often feel stuck between the “real world” and the happy bubble of college life. This program, while understanding the natural limitations my age presents, recognizes me as the professional I desire to be. It motivates me to do better but never demands perfection. It encourages me to be independent but does not expect me to be entirely self-sufficient. This program understands the fine line required for critical growth to happen. 

What do you envision for your business? 
My first big goal is to publish my picture book, It’s Hard To Be Wee, by the end of this year. I would love to create more picture books and make enough money to do this full time after college. 

How is your business redemptive in a Christlike manner?  

My company embodies Christlike values, even if my picture books are not necessarily Christian books. The stories are about a loving family, similar to my own, and how they conquer life’s challenges together.. Aside from these picture books, I hope that I can glorify God in everything I do, whether that be through working honestly with other companies, caring for my employees or loving those around me. Because I believe that all people bear God’s image and should therefore be treated in a loving and respectful manner, I will try my best to love others in every aspect of my business. 

How do you see your company having an impact on the Samford and Birmingham communities? 
I think my company can impact my community in several ways: by using it as a platfrom to encourage those who feel overwhelmed when trying to turn their passion into a business and by inviting my readers into a new way of imagining stories. I have spent many years babysitting and rarely do I find the book the children give me to be fun to read. My desire in making It’s Hard To Be Wee is to create something that can be enjoyed by everyone. 

Learn more about Brooks Paper Company 

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Located in the Homewood suburb of Birmingham, Alabama, Samford is a leading Christian university offering undergraduate programs grounded in the liberal arts with an array of nationally recognized graduate and professional schools. Founded in 1841, Samford enrolls 6,324 students from 44 states, Puerto Rico and 16 countries in its 10 academic schools: arts, arts and sciences, business, divinity, education, health professions, law, nursing, pharmacy and public health. Samford is widely recognized as having one of the most beautiful campuses in America, featuring rolling hills, meticulously maintained grounds and Georgian-Colonial architecture. Samford fields 17 athletic teams that compete in the tradition-rich Southern Conference and ranks with the second-highest score in the nation for its 98% Graduation Success Rate among all NCAA Division I schools.